22
01.12
6:39
If you’re starting an e-commerce website and struggling what kind of information to fill each individual product page with, this guide should give you an idea of what sections you can include. Few customers are easily swayed by just a picture of a product, its price and ordering details, after all — content can help sell the undecided.
23
07.11
8:16
A lot of writers who come from print are surprised by the short-form articles normally required on the web. That’s because in print, a short article normally runs around 1,500 words. On the web, that’s considered a pretty long piece.
20
07.11
10:00
A website’s homepage is, arguably, its most valuable online real estate. Given that most people will type in your URL and land there, it’s the one page in your entire site map that can make the most profound impact in your bottom line.
06
07.11
4:00
Does writing have an effect on your bottom line? If you’re running a commercial website, then it definitely does.
08
03.11
8:49
FAQ (frequently answered questions) pages are among the most useful types of content on any website. Users know this and often seek it out with many websites they use. As such, it’s important to make your FAQ page as useful and as helpful as possible. Not doing so is just a disservice to the people who visit your online presence.