22
01.12
6:39
If you’re starting an e-commerce website and struggling what kind of information to fill each individual product page with, this guide should give you an idea of what sections you can include. Few customers are easily swayed by just a picture of a product, its price and ordering details, after all — content can help sell the undecided.
20
01.12
5:56
Enjoy doing editing work? If you can’t get work editing other writers’ manuscripts (you won’t always have a flood of professional clients), there are other opportunities for you to practice those skills. Specifically, you should be looking towards opportunities from the private businesses around your city. An often overlooked source for editing and proofreading jobs, many companies within your vicinity are actually in need of people with your kind of skills.
18
01.12
6:33
An effective press release gets a publication’s attention, consequently compelling them to write about your product or service. With that result in mind, what are things you need to do to improve the chances of your press release getting positive coverage?
03
01.12
9:40
Business communications form a large part of what technical writers do. Unlike product manuals and user guides, though, the content in business communication isn’t always completely technical in nature.
22
12.11
11:16
If you want to have a career in copywriting, you have to cultivate your selling skills as much as your writing abilities. All copywriting is about selling. Regardless of what type of copy you’re making, be it a press release, a sales letter or a promotional material, the goal is the same: you want to sell the reader on the merits of the product or service you’re writing about.